Resources


Resources for our students to use, both for detailing and business skills.

Psychological Pricing

  Psychological Pricing Strategy   It sounds devious and sinister, doesn’t it? But psychology is both a basic and an advanced pricing and sales tool, which can be used to great effect to help simplify

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How Do I… Work out fixed costs

It’s imperitive you know these both when you start your detailing business, and you keep on top of the costs regularly once you’re up and running to ensure you’re covering your costs.

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Upselling your services

It’s not a dirty word, upselling is a crucial tactic in increasing business turnover. Where many go wrong is upselling the product they want to sell most, rather than the product the customer needs.

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What products should I use?

Choosing which products to use as a professional involves completely different criteria than it does as a home enthusiast – we highlight the issues you should be considering as a professional.

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pHacts

There is always a lot of confusion when starting out using the variety of chemicals in the car care industry regarding what pH actually is, and how it affects the chemicals we use and the surfaces we use them on; so we thought it could be useful to put together a brief guide on what it is…

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Funding a new business

Funding a new business

A question that crops up very regularly – particularly for those just embarking on a new career in the Car Care industry is: “how do I pay for all of the things I need to start my business?

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Ultra Solid Paint

Did you get it right?   Teaser results: 15% said speed up ⇑ 85% said slow down ⇓   85% are right – Slow. It. Down. Like, 60bpm, smooth jazz lounge slow. UHS (Ultra High

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GDPR Question

GDPR for third parties

As our weekend teaser we asked: Do you need explicit permission to submit a customer email address for a coating warranty…?

As with all great questions, the answer is a clear and concise “it depends”…

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